Tag: woman-owned
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Rookie Skateboards

Beyond the skatepark, skateboarders tend to look for visual cues when determining if someone is aligned. For example, scuffed-up shoes that indicate the wear and tear of ollying and flicking your board against the rough surface of grip-tape. If you were a female skateboarder in the mid-1990s and you saw someone rocking Rookie gear, that…
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Cherry Skateboards

Cherry skateboards was a female-run board company sponsoring women riders, founded by Emily Oliver in February 2003 to April 2009 with support and product design by Shodie Lyon. They were based out of Breckenridge, Colorado and filled a void in a time when mainstream skateboard companies were still hesitant and resistant to consider developing diverse…
